Inner Circle — Roadmap
A few people have asked me about this. I figured this was the best place to answer it.
Each level of membership we have has a different focus.
This …
Author: EBG
The Evil Bald Genius.
The pain of others’ stupidity
If you know me at all, you know I’m a cheerful kind of guy in the main. Easy to get along with, generally pretty forgiving of people, and much less…
How not to lose your shirt with crap marketing
Marketing has one purpose and one purpose only — to make you money. If it’s not doing that, then it’s not just a waste of time, but it’s costi…
How to grow your biz with free PR
I doubt very much anyone does NOT know how publicity in the press and the other media can dramatically boost their business by almost frightening prop…
Strategic Positioning
Following on from premium pricing is positioning. They’re related, because expert positioning inevitably leads to premium pricing, but they’re not…
The quickest and easiest way to boost your profits
The quickest, easiest and probably the most satisfying way to increase your profits is to raise your prices. And it’s something you can do right thi…
What business are you really in?
It’s likely I don’t know you, but if I did and I knew roughly what your business was, the odds are I could play the mind-reader and guess your ans…
7 Facts of Uncaring Reality
In his book Think and Grow Rich Napoleon Hill talked about the need for accurate thinking, to have your thoughts aligned with reality and the world as…
Introduction to Website Revolution
The 5 elements you need to consider when you're creating a website.
Most website designers don't know any of this and treat website design as an exer…
The 16-word marketing strategy
I often lament the fact very few so-called professionals in my line of work seem to understand the difference between tactics and strategy.
The most …